Fosfor
Meet
The Startup
Enhancing retail engagement: immersive displays and interactive innovations for exceptional in-store experiences.
PAIN POINT
In the rapidly evolving marketing landscape, creating meaningful connections with customers has become a challenge. Traditional methods often fall short in engaging consumers and conveying creative concepts in an impactful way.
HOW IT SOLVES IT
Fosfor is at the forefront of revolutionizing phygital marketing by harnessing cutting-edge holographic technology. We blend the real and virtual worlds, delivering immersive, interactive experiences that captivate audiences and enhance brand engagement.
USE CASE
Louis Vuitton was facing the challenge of connecting deeply with their top-tier clients and conveying the essence of their new collection. Fosfor stepped in with the CRYSTALMAN Experience, leveraging our high-resolution holographic technology to transform engagement. Louis Vuitton’s premium clients were immersed in an entirely new way to explore fashion. By scanning a QR code, they gained control over the collection and delved into Pharrell Williams’ latest looks on the #Crystalman platform using their smartphones.
- Founder(s)
- Alexandre RAKOTO, Cédric BESACIER
- Creation year
- 2018