The Overlap Factory (ex SkyBoy)
Meet
The Startup
Create mobile-first Overlap Reality experiences, and activate them online or in-store.
Captivate & Engage your customers, Generate emotions and virality, Measure data & ROI.
The Overlap Factory is a French start-up specializing in mobile-first immersive experiences created via a patented technology named Overlap Reality (OR). Originally created for the cultural industries, OR is today much used by the Luxury sector as a powerful XR marketing tool. It allows premium brands, maisons, and retailers to create AR experiences with a cinematic quality, collect and analyse data, engage clients through gamification and generate virality and ROI.
- Founder(s)
- Vincent Bordes (CEO), Vincent Burgevin (AD), François-Xavier Goemaere (COO)
- Creation year
- 2013
