The 3D you can touch!
SmartPixels is inventing the future point of sale by developing a hybrid technology which turns any product into display surfaces. It can project digital content (realistic pictures, videos, textures, colours…) on real objects to animate or change their appearance. Any object can now be covered by a “digital skin”. By combining two up-and-coming technologies such as augmented reality and video-mapping, SmartPixels offers brands the ability to create interactive stores through customised products, allowing the display of product range and in-store storytelling. These connected systems also allow to collect precious commercial intelligence data to better manage inventory and adapt the offer in real time. SmartPixels enables brands to transfer benefits of the digital world to the real world.
- Julien Berta and Jeremy Verdo
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