5150
Embrace the future of contextual advertising
#semantic #cookieless #adtech #targeting
www.qwarry.com
YEAR OF CREATION 2019
FOUNDERS Julie Walther Geoffrey Berthon
NUMBER OF EMPLOYEES 35
HEADQUARTERED Caen, France
GEOGRAPHICAL COVERAGE Africa, America(s), Europe
FUNDING 2 000 000
INVESTORS Apicap Crédit Agricole Epopée Gestion Normandie Participations
WHAT'S THE SITUATION?
Due to regulation evolutions (GDPR and CCPA) and trackers decline, about 50% of user-level data has already faded away, preventing advertisers from reaching 100% of their addressable audience.
HOW THEY CAN HELP
Qwarry helps brands reach 100% of their captive audiences with a semantic analysis and cookieless targeting technology, proving it is possible to provide effective advertising without using any personal data.
USE CASE
Using Qwarry's semantic targeting solution, a major FMCG brand managed to reach the right audience with a 22%+ impact on brand image and a 29% above benchmark purchase intent.
www.qwarry.com
Khalil Morsli / Sales Director France khalil@qwarry.com +33 6 51 54 12 05
Marie Grammacia / Marketing & Communication Manager marie@qwarry.com +33 6 33 21 45 94
Google Cloud Platform, Amazon Web Services Europe (France & Ireland)
Low data storage
CLAIMED KPIsTARGETED BRANCHE(S)
DATA COLLECTION & HOSTING
TECHNICAL SPECIFICATIONS
Wines & Spirits Fashion & Leather Goods Watches & Jewelry Selective Retailing Perfumes & Cosmetics Other activities (Hospitality,
Press & Media, etc.)
+48% recovered inventories
+89% content accuracy +18 points in brand image
Integrated to Demand Side Platforms
Real Time Bid request augmentor
Machine Learning Semantic scoring
CLIENTS SUSTAINABILITY
BNP Givenchy L'Oréal Samsung
CO NT
AC T(
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